Analytics and Reports

Retail analytics and reports deliver a complete shopper experience and strengthen your businesses’ performance. Retail analytics and reports are at the heart of online retail, with brands using them to target new and existing customers with products and offers. Bricks-and-mortar retailers can also use predictive analytics to anticipate customers’ needs and gain insight into retail performance. TOS uses immediate feedback based on metrics such as click-through, as well as in-store analytics including browsing behavior and transactions. Brand performance, behavioral metrics, and video analytics, combined with independent analytics of external trends and results, provide the customer insights you need to define and add credibility to your plans.

Our retail analytics and reports can help you to:

  • strengthen internal decisions with a selection of compelling external retail trend analysis
  • grow store performance by validating conversion rate performance against competitors
  • identify best practice stores and benchmark footfall differences across regions, sectors, and stores
  • make fast and informed decisions with rounded overview of the retail and economic environment
Digital research